The Bold Sweet Buyer’s Choice: Why Liquorice Assortment Still Matters

Liquorice Assortment

Liquorice Assortment is that rare thing in confectionery: divisive, distinctive, and oddly irresistible. It’s a love-it-or-learn-to-love-it bag of nostalgia—an edible throwback to a time when sweets came in paper bags, not branded boxes, and one good bite could transport you straight to seaside arcades or your nan’s kitchen cupboard.

Monmore Confectionery, the UK’s largest sweet wholesaler, knows the value of a well-balanced Liquorice Assortment. Whether you’re filling sweet tubs, planning gift box sweets, or selling to fans with more discerning palates, this 1kg classic offers a surprisingly broad market appeal. Not trendy. Not trying too hard. Just good, honest sweets that stand out in a rainbow-coloured crowd.

What’s Inside the Bag?

Each assortment is a mini United Nations of flavour and texture—firm wheels, chewy twists, layered bites, and soft fondant-filled shapes in striking black, pink, yellow, white and blue. And despite the bold look, this isn’t just visual theatre. There’s real flavour depth here—salty, sweet, earthy and aromatic. It’s the sort of mix that rewards slow chewing and sparks loud debate.

  • Perfect for sweet jar refills—bold shapes catch the eye instantly
  • Popular in birthday sweet bags for grown-up parties
  • Excellent in treat yourself packs for nostalgic adults
  • Works as a base in assorted sweets 1kg mixes—adds contrast and chew

The Return of Liquorice

Once written off as “old-fashioned,” liquorice is enjoying a quiet revival. While gummy snakes and fizzy belts dominate TikTok, there’s a quieter, more loyal audience that can’t get enough of it. Gen Z’s love of retro aesthetics, combined with a growing interest in bold, botanical flavours, has nudged liquorice back into trend territory—without it ever trying to be trendy.

Why Sweet Buyers Still Stock It

Retailers across the UK keep Liquorice Assortment on hand because it does one thing exceptionally well: it sells slowly but steadily. It’s the tortoise in a category of hares—less flashy, but always moving. Bulk formats like our 1kg sweets bag offer an unbeatable price-to-portion ratio, perfect for:

  • Mega Sweet Bags aimed at classic pick & mix fans
  • Sweet cone fillers for grown-up party favours
  • Gift boxes looking to stand out from generic gummies
  • Sweet tubs UK ready and waiting for refill rounds

Did You Know?

Liquorice root has been used in Britain since the Middle Ages. Monks grew it in Yorkshire for medicinal teas long before it found its way into sweets. Pontefract, in fact, became the UK’s liquorice capital—home to the original “Pontefract cake” and still a pilgrimage site for hardcore fans. Today, liquorice is one of the few sweets that’s both beloved and occasionally studied by historians.

Why Monmore Confectionery?

With decades of experience in bulk confectionery, Monmore Confectionery is the go-to wholesaler for sweet buyers across the UK. Our Liquorice Assortment is selected for visual impact, flavour variety and consistent quality—no filler, no second-rate bites. Whether you’re selling direct to customers or building out seasonal offerings, our packs are designed to move.

And when you stock sweets like this, you’re not just buying sugar—you’re buying story, memory, and a loyal customer base.

The Final Chew

Call it niche, nostalgic or bold—but there’s no denying the staying power of a well-made Liquorice Assortment. For every child who pulls a face, there’s an adult quietly slipping another wheel into their coat pocket.

For sweet buyers who value variety, tradition, and a touch of eccentricity—nothing hits quite like Liquorice Assortment.

Leave a Reply

Your email address will not be published. Required fields are marked *